Fender met ses guitares dans Apple Music et sur l’App Store – IGeneration
Les ventes de guitares électriques ont baissé d’un tiers en dix ans, et les principaux fabricants sont fortement endettés. Que faire, alors, lorsque l’on s’appelle Fender ? Eh bien, on va chercher les jeunes clients potentiels là où ils sont, sur les services de streaming musical et dans l’App Store.
Fender, qui a largement participé à la popularisation de la guitare électrique, propose ainsi cinq playlists sur Apple Music. Alors que certains expliquent la baisse des ventes par l’absence d’une nouvelle génération de guitar heroes, le fabricant américain met en avant de jeunes joueurs, équipés bien sûr de guitares Fender (et parfois équipés par Fender).
Ces playlists susciteront-elles des vocations ? Fender l’espère, et lance Fender Play, un service de leçons sur le web et sur iOS (pour le moment rés...
10 juillet 2017 à 19h19
Il y a dix ans, le premier iPhone changeait le monde – Tribune Genève – IT
En une décennie, Apple a écoulé plus d'un milliard de son téléphone portable à écran tactile, qui en est à sa septième version...
28 juin 2017 à 17h04
Apple Leak ‘Confirms’ Massive New iPhone 8 – Forbes
Apple's massive new iPhone 8 is revealed in multiple new images...
22 juin 2017 à 16h50
The ex-Apple exec behind iOS tells the story of the time Steve Jobs saved his life (AAPL) – Silicon Alley
Steve Jobs, the late cofounder and CEO of Apple, was known as much for his difficult managerial style and confrontational attitude as he was for his unrivaled product vision.
In his first public appearance in five years, ex-Apple exec and iPhone co-inventor Scott Forstall said that there was a lot more to Jobs than met the eye. He says that any given random lunch with Jobs could be more stressful than a sit-down dinner with a world leader, sure — but there was a softer side to him, too.
"[Jobs] was really compassionate and dedicated to his friends and relatives," Forstall says.
Forstall's comments came at an event at the Computer History Museum in Mountain View, California.
Since his controversial departure from Apple in 2012, Forstall had never spoken publicly about his time at the company until now. And while Forstall did not directly address his parting of ways with Apple, he did take the time to highlight the depth of his admiration for Steve Jobs...
21 juin 2017 à 11h25
Uber’s CEO is under fire. Can he hold onto his job? – CNNMoney
Uber CEO Travis Kalanick built up the company into a household name valued at $68 billion. Now he may be Uber's biggest headache...
12 juin 2017 à 15h22
iOS 11 lets you play FLAC audio files straight from your iPad and iPhone – TheNextWeb – Relevant Blogs
Yesterday, Apple announced the latest reiteration of its mobile operating system and while regular consumers will have to wait until autumn to try out the new iOS 11 on their iPhone and iPad devices, developers are already taking advantage of their early access to the beta version. Redditors who have already installed the developer beta are reporting that Apple has purportedly included full playback support for FLAC audio files in iOS 11. This means users now have the option to blast high-quality music files straight from their iPads and iPhones. The functionality was first spotted on an iPhone 6S Plus running iOS 11 Beta…
07 juin 2017 à 11h14
Apple isn’t working on a car — it’s working on something that’s much bigger than a car (AAPL) – Silicon Alley
Apple is behaving in a really strange way right now regarding the mythical "Apple Car." After hiring 1,000 people to work on a secret program called "Project Titan," which many believed to be the development of an "Apple Car," the company laid off hundreds of them late last year. Observers interpreted that as one of Apple's periodic experiments: The company looked at what it would take to build a car, and then decided not to.
And yet, Business Insider's Sam Shead recently discovered a secret Apple office in Berlin which — sources tell us — is devoted mostly to transportation. The engineers there were hired from car companies and some are working on mapping projects.
So is Apple working on a car or not?
UBS analyst Steven Milunovich hosted a conversation with Horace Dediu (of Asymco.com) and Neil Cybart (of AboveAvalon.com) recently. He asked them what they thought was going on inside Project Titan. They raised four issues...
12 mai 2017 à 14h01
Les lenteurs du S8 sont parfois insupportables – IGeneration
Pendant un mois, je vais utiliser un Galaxy S8+ à la place de mon iPhone 7 Plus. Vous pouvez suivre mon expérience avec notre nouvelle timeline !
Sur la fiche technique, les Galaxy S8 de Samsung sont nettement mieux équipés que les iPhone 7 d’Apple. Leur processeur affiche deux fois plus de cœurs (huit contre quatre) et plus de mémoire vive (4 Go, contre 2 ou 3 Go). À l’usage pourtant, cette puissance ne se remarque pas forcément. Au contraire même, le dernier smartphone de Samsung devient souvent lent, y compris dans les tâches les plus basiques.
Exemple des latences de l’interface sur mon S8+. Il faut quelques secondes pour afficher l’app, puis pour afficher le menu, puis pour réaliser une opération, puis enfin pour quitter l’app...
10 mai 2017 à 14h08
Microsoft’s CEO says ‘I’m sure we’ll make more phones’ while its biggest visionary says ‘the phone is already dead’ (MSFT, AAPL, GOOG, GOOGL, FB) – Silicon Alley
In an interview with Marketplace's "Make Me Smart" podcast, Microsoft CEO Satya Nadella says that the company isn't quite ready to give up on smartphones just yet, despite the infamous flop of its Windows phones.
"I'm sure we’ll make more phones, but they will not look like phones that are there today," Nadella said, in an interview spotted by Mashable.
For context, Microsoft booked $5 million in smartphone revenue last quarter, down 99% from the $735 million from the same quarter of 2016. The year before that, in 2015, mobile revenue was about $1.4 billion. The last time Microsoft even released a flagship Windows 10 Mobile phone was in December 2015, with the Lumia 950 and 950XL. Its mobile market share is around 0.3% and shrinking.
So, the fact that Nadella says Microsoft will release another phone is somewhat surprising in and of itself. In this same Marketplace podcast interview, Nadella says that they're looking to blaze a path in smartphones the same way the...
04 mai 2017 à 16h25
Microsoft CEO: our next phones may not look like phones – The Verge
Microsoft hasn’t launched a new Windows phone for more than a year now. As Windows Phone market share has shrunk below 1 percent, Microsoft has been busy gutting its phone business and restructuring. That’s resulted in $7.6 billion being written off from the Nokia phone business acquisition, and thousands of job losses. Microsoft said recently that it plans to finalize its phone restructuring by the end of June, but it’s still not clear what the company is ultimately planning for Windows 10 Mobile.
Microsoft CEO Satya Nadella believes Microsoft will still make phones. In a podcast interview (spotted by Softpedia) for Marketplace’s make me smart, Nadella hints that Microsoft is looking at creating phones that don’t look like traditional...
03 mai 2017 à 18h49
Le père de Siri et celui de M for Messenger dézinguent la hype autour de l’intelligence artificielle – Usine Digitale
Le Forum Netexplo 2017 avait réuni deux intervenants de choix pour discuter d'intelligence artificielle : Luc Julia, père de Siri et désormais VP de l'innovation chez Samsung, et Alexandre Lebrun, qui dirige le développement de l'intelligence artificielle pour l'assistant personnel de Facebook, M for Messenger. Les deux experts ont parlé sans ...
28 avril 2017 à 11h59
Apple’s iPhone slipping in China because company won’t adapt, says Oppo & Vivo founder – Apple Insider
Apple's decline in Chinese iPhone shipments during 2016 can be blamed on the company refusing to adapt its tactics to the local market out of fear of risking its business elsewhere, according to Duan Yongping, the founder of Chinese smartphone brands Oppo and Vivo...
23 mars 2017 à 10h58
Netflix names recommended TVs – BroadBandTv
Netflix has announced the first Netflix Recommended TVs of 2017. Netflix has named sets from three smart TV manufacters that are offering better usability, faster performance, and new features that make getting to Netflix and other internet TV services as easy as getting to live TV. The three Tv sets are the 2017 LG 4K...
20 mars 2017 à 17h48
L’iPhone 8 pourrait gêner les ventes des Galaxy S8 – IGeneration
Les ventes annuelles du Galaxy S8 devraient être sensiblement inférieures à celles du S7 l'année dernière, estime l'analyste Ming-Chi Kuo dans une note consacrée cette fois au prochain haut de gamme de Samsung.
Un Galaxy Note7 entouré des deux S8 Cliquer pour agrandir
Il table pour l'année fiscale 2017 sur un volume de 40 à 45 millions de S8 comparé aux 52 millions écoulés pour les S7 en 2016. L'analyste de KGI Securities appuie son raisonnement sur trois facteurs : d'abord les deux S8 vont sortir un mois plus tard ; puis le retrait du Note7 a laissé le champ libre au S7 qui est devenu d'un coup le seul haut de gamme chez Samsung. Enfin, malgré un écran grand format, les S8 risquent de manquer d'attrait alors qu'Apple lancera à la rentrée un iPhone 8 revu de fond en comble, la première fois depuis les iPhone 6. Autrement dit, la con ...
14 mars 2017 à 18h11
Battery tech suitable for future iPhone promises 3x the power density, full charge in minutes – Apple Insider
A new battery technology has been developed by a team led by the original creator of lithium-ion battery, promising safer batteries that can hold three times as much power -- and charge in minutes, rather than hours...
06 mars 2017 à 16h16
Il y a 30 ans, lorsque l’interface utilisateur du Mac faisait débat – MacGeneration
Apple veut que les enfants apprennent à programmer au même titre qu'on leur enseigne à lire et à écrire. Dès lors, la programmation deviendra peut-être la prochaine langue étrangère à maîtriser, au même titre que l'anglais ou le chinois.
C'est un peu comme si l'on était en train de fermer une boucle : au commencement de l'informatique il y avait les programmeurs, une caste réduite mais détentrice d'un savoir complexe, puis sont arrivés les utilisateurs avec les ordinateurs grand public. Maintenant leurs rejetons sont invités à devenir programmeurs à leur tour pour mieux appréhender l'avenir.
Cette nécessité impérieuse, qui n'est pas non plus sans arrière-pensées commerciales, s'exprime chez Apple au travers d'une application com...
24 février 2017 à 12h06
Apple’s new UK AirPod ads point to a big shift in its advertising strategy (AAPL) – Silicon Alley
Apple on Tuesday released three UK-targeted versions of its ad campaign "Notes" for its wireless "AirPods" headphones, Apple Insider reports.
The three commercials (which you can watch in full below) feature music from UK artists Craig David, Big Narstie, The 1975, and Lianne La Havas.
The campaign appears to be an example of the shift in the Cupertino company's advertising strategy to focus more on digital and local campaigns, a change which is reportedly part of an effort to streamline its global marketing output.
And it follows Apple's debut AirPods commercials, a series of four spots featuring American artists Marian Hill and Lil Buck, back in January.
All the UK-targeted slots feature digitally produced versions of the AirPods' teardrop design as a symbol of musical notes in a given song.
The notes move in the rhythm to each song — a guitar in "Heart Out" by The 1975, a drum in "When the Bassline Drops" by Craig David and Big Narstie, and a guitar in "Green & Gold" ...
23 février 2017 à 11h12
Apple’s spaceship campus officially named Apple Park; auditorium is Steve Jobs Theater [Gallery] – 5to9mac
Apple has today announced the official name of its spaceship campus: Apple Park. The new headquarters complex had previously been referred to as Apple Campus 2. The 1,000-seat auditorium will be named the Steve Jobs Theater.
The company also revealed the timeline for employees to move into the campus, as well as sharing a few high-resolution images (below) …
22 février 2017 à 18h05
Samsung takes a big hit in new US reputation poll – Techcrunch
Last year was rough on just about everyone. Samsung seemed to get it especially bad, as the Note 7 saga stretched out over several months and two separated recalls. Somewhere in there, the electronic giant’s washing machines got caught up in the madness with a recall of their own, while its executives got tangled up in some questionable governmental dealings. To the surprise of many,…
21 février 2017 à 9h55
Kim Kardashian May Have Created The Best Personal Branding Product Of All Time – Fast Company
The reality TV star and business mogul has gone and done it again in the most NSFW way possible...
20 février 2017 à 13h06
Apple and Amazon were tablet standouts in 2016 – CNET – CNet
Amazon managed to nearly double its tablets sales while Apple sold over 40 million iPads...
17 février 2017 à 17h35
iPhone 8 production to begin early, supply chain insists, as iris scanner remains rumored – 5to9mac
A new supply chain report from Digitimes claims Apple is shifting iPhone 8 production up earlier than usual for the company. The report also continues to push the rumor that Apple is planning iris scanning technology in the next flagship iPhone...
13 février 2017 à 12h15
Mossberg: Immigration builds America’s tech dominance – Recode – All
Nativist policies threaten not just American values, but its economy. Welcome to Mossberg, a weekly commentary and reviews column on The Verge and Recode by veteran tech journalist Walt Mossberg, executive editor at The Verge and editor at large of Recode.
The next time you're driving from New York to Boston on I-95, you should make a little detour in Pawtucket, Rhode Island, to visit the Old Slater Mill national historic landmark. It’s the site of what is considered to be the first successful water-powered textile spinning mill in America. That feat was made possible by Samuel Slater, an immigrant to the U.S. who came here at the age of 21 in 1789 from England — a country with which we had just fought a long, bitter war. He had the mill going only a few years after the signing of the U.S. Constitution, and is sometimes referred to as the Father of the American Industrial Revolution...
01 février 2017 à 17h28
Consumer Reports now recommends MacBook Pro after Apple software fix – Apple Insider
In a bit of backpedaling, Consumer Reports on Thursday said it can now recommend Apple's new MacBook Pro lineup after a software fix remedied battery life inconsistencies found in previous testing...
13 janvier 2017 à 19h25
Is the Google Moonshot Dead? – Gizmodo
Since Google morphed into a new company called Alphabet last year, there’s been an apparent bloodbath for the tech giant’s popular (and costly) “moonshot” projects. These longer-term, riskier ventures are suddenly being held to account for the amount of money they were losing. The result hasn’t been pretty. Alphabet…
12 janvier 2017 à 17h57
Oculus est accusé d’avoir volé les projets de ZeniMax en recrutant John Carmack – Numerama
Oculus a été accusé par ZeniMax d'avoir volé plusieurs de ses projets et d'avoir organisé une fausse histoire pour cacher ce fait. Par conséquent, ZeniMax exige 2 milliards de dollars à Facebook...
12 janvier 2017 à 16h18
Google’s parent company might sell Skybox, the startup it bought almost 3 years ago for $500 million (GOOG, GOOGL) – Silicon Alley
Google's parent company Alphabet is reportedly in talks to sell off Skybox, the startup it acquired for around $500 million almost three years ago.
Bloomberg's Mark Bergen and Ashlee Vance report that Alphabet is in talks to sell the satellite-imaging company to Planet Labs, another satellite-imaging startup.
Alphabet paid $500 million for Skybox, a company that takes high-definition images for agricultural planning and scientific purposes, among other things.
The sale could be part of a larger trend at Alphabet: scaling back some of the company's more ambitious projects as part of a larger cost-cutting measure.
In August, Alphabet reportedly cut its Fiber business in half, cutting 9% of the staff at the internet service provider. The company announced in November that it was scaling back its experimental drone delivery program, Project Wing. And in December, Alphabet rebranded and spun out its self-driving car project as Waymo, axing plans to build its own vehicle in ...
10 janvier 2017 à 11h06
Apple’s Phil Schiller explains why new iPhones can seem ‘disappointing’ – BGR
The device that changed the smartphone landscape like no other product before is 10 years old, yet it still leads the mobile industry in several ways. The iPhone 7, regarded as “boring” by early critics, brings several major improvements even though its overall design is largely unchanged. Speaking about the iPhone’s past, present and future on its 10th anniversary, Apple’s senior vice president of marketing Phil Schiller teased that Apple is still just getting started.
When BackChannel’s Steven Levy asked Schiller if Apple can do anything as big as the iPhone, “a product that creates a category that changes the way we live the way this one has in the last ten years,” the exec said that he hopes in 50 years people will look back at this point with amazement.
“Wow, they didn’t realize how much was to come — in fact, others missed it because they were busy running around looking for other things,”...
09 janvier 2017 à 19h11
AirPods unboxed: Apple’s other new wearable of the future – Apple Insider
Apple's new AirPods wireless headphones are just hitting the market--albeit nearly two months later than intended--delivering sleek, minimalist style and powerful underlying tech that's super easy to use in an apparent homage to the company's original music ...
15 décembre 2016 à 12h11
This is why Android isn’t getting Super Mario Run next week – BGR
Super Mario Run is arguably one of the most exciting mobile games of the season, with iPhone and iPad owners eagerly waiting for Mario to finally run onto iOS devices. There’s one annoying thing about Nintendo’s iPhone game, and it’s not its $9.99 price at launch. The company just confirmed that the game will require an active internet connection at all times. You know, just to prevent piracy. And as it turns out, that’s also why Mario fans who own Android devices won’t get Super Mario Run for the time being.
Super Mario Run producer Shigeru Miyamoto told Mashable that there’s no offline mode for the game.
"For us, we view our software as being a very important asset for us.” Miyamoto said. “And also for consumers who are purchasing the game, we want to make sure that we're able to offer it to them in a way that the software is secure, and that they're able to play it in a stable environment.”...
09 décembre 2016 à 17h43