Google’s Enterprise Chief: We’re Going To Grab 90% Of Office Users Away From Microsoft (GOOG, MSFT) – Silicon Alley

There's a big, fat growth market staring Google in the face and it looks like the search-engine giant is finally ready to grab it: enterprise software. "Our goal is to get to the 90 percent of users who don’t need to have the most advanced features of Office," Amit Singh, a Google VP and head of its Enterprise unit told AllThingsD's Arik Hesseldahl, in a Q&A. Google generates about $1 billion from five businesses that sell products and services to the enterprise. That's almost a rounding error for Google. 96% of its revenue come from ads, so its enterprise products account for a mere 4%. But Google ramped up its enterprise business in several ways this year. It launched a full-on "infrastructure-as-a-service" cloud, Compute Engine, that competes head on with Amazon Web Services and Microsoft Azure. It introduced Drive, which let's Google App users store any type of document in the cloud. It eliminated the free version of its Google Apps, and is now charging companies with...

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