Archives mensuelles : juin 2014

Apple CEO Tim Cook just ripped Android to shreds at the company's big developers' conference, WWDC. Android is the free operating system distributed by Google and used by most competing mobile-phone companies, such as Samsung. Cook told attendees that 130 million Apple customers who bought one of the company's products in the last 12 months were first-time Apple buyers. He deadpanned: "Many of these customers were switchers from Android. They had bought an Android phone, by mistake, and then sought a better experience. And a better life. And decided to check out iPhone and iOS." Cook got a big laugh from the audience — bigger than the one he'd gotten earlier for jabbing at Microsoft's Windows system. He gave this stat: "Nearly half of our customers in China in the past six months switched from Android to iPhone. This is incredible." (It's not that incredible: Apple began focusing on China only recently, and most of the Chinese market was previously on Android, so where else were...

In case you were wondering if Apple does indeed plan to release some new products this year, perhaps in time for WWDC early next month, Eddy Cue made an extremely confident statement about what Apple has planned. During his interview at the Code Conference, the same one where he shared some of the latest stats ...

Eddy Cue, Apple's content chief, dropped a bunch of clues about what a new Apple TV would look like and the problems the company faces if it wants to make and sell one. He was speaking yesterday at the Re/code conference. The backdrop here is that although Apple has an "Apple TV" device, it doesn't do much to improve on the way we currently watch TV and it isn't actually a television. There is widespread agreement in the tech world that the network and cable TV model is a dinosaur that has failed to keep up with an "over the top" streaming video world. And new viewers are turning away from traditional TV in droves. Nonetheless, TV is a $60 billion-plus annual business based on a device with a screen that every home owns — which is what makes it so attractive to everyone in the tech industry. Cue said “the TV experience sucks,” “All we have today is glorified VCRs,” and “The experience has been stuck.” There are the logistical problems for the a...

Ce n'est plus très loin du comique de répétition. Google avait promis de révolutionner la télévision avec Google TV, une interface qui permettait de marier le petit écran avec le Web. L'interface avait quelques qualités, mais n'a pas suscité d'intérêt de la part des consommateurs. Le géant du Net ne s'est pas découragé et a promis une seconde version plus aboutie et donc susceptible cette fois de rencontrer le grand public. Peine perdue, la déconfiture fut plus dure encore que la première. Google a donc repris ses crayons et sa planche à dessin pour tenter de trouver la solution. Cette fois l'ogre de Mountain View revient avec un nouveau nom : Android TV. Est-ce pour en finir avec la malédiction attachée à Google TV ? On en saura plus début juin, a promis Google qui dévoilera pour la troisième fois donc SA solution pour gagner les coeurs des téléspectateurs. L'annonce est attendue pour la conférence I/O, des développeurs. Les dernières rumeurs prédisent une stratégie de Google proche de celle de Fire TV d'Amazon, avec des services issus du Web disponibles sur Android TV, et plus seulement des Apps.

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Three reasons why iBeacon will massively propel Apple into the mobile ad space...