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Predictive Markets: An Increased Risk of Fraud on Content Platforms

The scandal over manipulated rankings on Spotify reveals the risk of a dangerous trend, where the monetization of cultural metrics on predictive markets corrupts information at its source.

Spotify’s system for measuring musical success recently revealed a major flaw. The story began with revelations from Caleb Davies, a trader at the betting platform Kalshi, who exposed massive manipulation via bots, artificially inflating streaming…

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