Devialet, The last dance

Posted by Emmanuel Torregano le 29 novembre 2024

Devialet raises a further 30 million euros from its shareholders. The former flagship of the French Tech will finally have to find its market with this latest lifeline.

Devialet wants to reposition itself under the impetus of its new boss. Jacques Demont, formerly of Nespresso and Tesla France, is no stranger to this kind of problem. A brand identified in the high-end segment, with expensive products, but struggling to find its true field of expertise. Devialet…

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