In the final chapter of the new biography Becoming Steve Jobs, authors Brent Schlender and Rick Tetzeli recount a time when the legendary Apple founder had to cancel an important meeting. Jobs confessed he was grappling with illness, but hadn't revealed it publicly yet. So he decided to give a perfectly logical excuse: "With a mordant giggle, he said, ‘Just tell them I'm being an asshole. That's what they'll probably be thinking anyway, so why not just say it...
